
We're absolutely delighted to welcome the incredibly experienced and unbelievably talented Elise Clayton and her team directly into the Irigait family to spearhead our new PR division - the final piece of our boutique marketing solutions jigsaw. In terms of our overall offering, you can see a full list of all our primary services here.
Dylan Pemberton, Irigait Founder commented:

"Having already worked together on several really successful client projects over the last 12 months, we've built a tremendous working relationship with Elise and her team - it's a natural fit for Irigait and our clients. It's been an aspiration of mine to bring Elise into the business at stakeholder level for a long time now having seen her deliver incredible results for me personally with one of my other businesses (www.welovediamonds.co.uk). Among many deliverables, that included us being majorly featured in Hello! Magazine & The Express over 7 times in just a matter of a few months and much more. One of the huge positives for me is that, in addition to all of her enormous experience working with some of the biggest brands on truly heavyweight campaigns, Elise is an outstanding project manager, a truly strategic thinker. In addition to her remarkable pedigree in PR, she is also exceptionally experienced in all the innovative and blended solutions that we provide at Irigait including social media, digital marketing, content creation and distribution, marketing automation and much more. This level of 360 degree marketing exposure and her rounded competence means Elise has immediately hit the ground running and has fully integrated all of our her own unique skills with ours."
Elise Clayton, Senior Partner commented:

"When given the opportunity to join forces with Irigait on some of their recent client campaigns, we jumped at the chance because of the natural synergy between our own ethos of "PR without the fluff and buzz words" and Irigait's no-nonsense, results-driven approach to marketing. Instead, we both focus on what’s important - strategic, creative campaigns which put the spotlight on our clients, get them in front of the right audiences - and deliver a rapid and measurable return on investment. With a combined experience of over 50 years working in the marketing world between myself and Dylan alone, it really was a no-brainer for us to make this a permanent powerhouse partnership; amalgamating our skills and resources to reshape the marketing and PR landscape by providing a one-stop-shop of services - simplifying the client marketing journey as we join forces on everything from search engine optimization (SEO), content marketing and social media management - to influencer marketing, media relations, crisis communication, and more. You can see more about some of the new services we're now offering here on our services page. With a legacy of award-winning strategic communications, crisis management, and brand reputation building and having held senior positions with powerhouses like Weber Shandwick, we have a wealth of experience developing impactful PR and media campaigns for a host of clients, from corporates to charities. Our expertise in crafting impactful narratives seamlessly integrates with Irigait's data-driven marketing strategies - creating a cohesive and consistent brand with a focus on storytelling that resonates with consumers, and builds trust and loyalty. In terms of clients, we don’t like to have favourites and much of the PR work we do for brands (especially crisis-management and reputation management) naturally requires confidentiality, but some of our career highlights include event management and PR for Comic Relief, our award-winning community engagement and media relations for The Eden Project, running recruitment campaigns for the Army, social media management and partnership deals for a world-renowned therapist and best-selling author, running the press office for the official public inquiry into the tainted blood scandal and all our work with Tesco and The BBC."
Summary
So, for both of us, it's definitely exciting times ahead so do watch this space. Myself, Elise and the entire Irigait team really cannot wait to show you what omni-directional marketing that eliminates all blind spots and delivers blinding results can really look like now that we've weaved in this new raft of bleeding-edge PR and communication options into our already stellar offering. Feel free to get in touch with us here to learn more.As Richard Branson famously said, "Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad.”
PS: We're now featured on the prestigious DesignRush marketplace which connects clients with hand-picked and verified agency partners around the world.
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